Humaniod wake 1

Engineered Durability.

High performance imaging that super-charged online sales.

Humanoid wakeboards and bindings are crafted with care and without cutting any corners. The intricate artwork, quality composition, and contours designed to maximize power and control are just some of the components that make their products great. Hoot's imaging transformed how shoppers could understand each product and help them make a more educated and confident purchasing decision.

An animated product experience

Completely unbound

by traditional 2 dimensional photos.
VS
BEFORE

The support and control created from the construction of this boot is not clearly communicated through a couple still images. A great deal of the core benefits that make this boot a step ahead can easily be missed.

AFTER
3dhd

After spinning the boot to see the overall design and components, it becomes clear how the high collar restricts unwanted movement while riding. Shoppers can also understand how the upper Velcro strap and dual zone lacing function as additional support controls.

A visual feast so satisfying shoppers to

Get on board

and test ride it from their screen.
VS
BEFORE

Like every board designed by the riders at Humanoid, the Oracle's base and dimensions were carefully constructed for comfort and performance, while being forgiving. In these images, it's hardly possible to see any of the specifications or detailed graphics.

AFTER
3dhd

The double concave flat nose and tail canted edges that make this board an easy all round rider with an aggressive edge can now be seen in it's full glory. The continuous bend in the rocker and tasteful artwork would make any level of rider crave a ride.

A visual feast with

In-depth perception

to create a product obsession.

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