Vsi logo

Choose your armor wisely.

Interactive imaging that conveys safety gear offers protection from every side.

With a fierce dedication to design, manufacture, and sell the highest quality and top-notch bicycle helmets and riding gear, VSI Products takes pride in offering some of the safest gear on the market at an affordable price. In order to avoid huge up-charges, they sell direct to customer to cut out the middle mad. This business model requires high quality imaging on their site since it's the initial impression for consumers, making hoot a natural fit for their products. The 360 experience helps shoppers appreciate the high-caliber and thoughtful design of their equipment right off the bat. This assurance is critical when purchasing equipment that riders depend on to keep them safe.

Head safety never

Looked so good

with the ability to highlight this design.
VS
BEFORE

They thought of everything when designing this T3 Shield BMX/Downhill cycling helmet, but it's difficult to discern these important details in the above image. The multiple vents and stylish graphics are easy to overlook, which are significant components that enrich its value.

AFTER
3dhd

It's easy to distinguish the numerous intake and exhaust valves that were tactfully integrated into the design with the ability to view from every angle. High resolution zoom also reveals the lush padded interior that keeps riders comfortable while bombing down the mountain in style.

3 dimensional imaging that

Removes the obstacles

of understanding a product online.
VS
BEFORE

The last thing a rider wants to worry about in the middle of a jump is if they have well-fitted armor to protect them in a crash. The F-2 Storm knee guards are built to do just that, however the snug adjustable fit and durable material is inconspicuous in just 2 flat images.

AFTER
3dhd

Any doubt regarding the coverage provided from this knee/shin guard dissipates instantaneously with the ability to view it from every side. The imaging unveils the comfort offered in the interior padding and adjustable straps for a close fit that won't shift upon impact.

Give shoppers a

In-depth exploration

into a product's construction.

Explore

The true impact of Hoot

spoken from first-hand experience.
 
Austin headshot 1
Austin Donohue
HOOT
Marketing
Screen shot 2016 08 19 at 11.54.09 am
John Dow
VSI Products
Brand Manager
Austin headshot 1
Austin Donohue: What initially made you want to try out Hoot with your products?
Screen shot 2016 08 19 at 11.54.09 am
John Dow: Here at VSI Products, We manufacture top notch bicycle helmets and accessories. I felt that our customers would benefit from the 360-degree view of or helmets to provide an all around view.
Austin headshot 1
Austin Donohue: Have you experienced any return on your investment since using the imaging?
Screen shot 2016 08 19 at 11.54.09 am
John Dow: Hoot with the bicycle helmets is a PERFECT fit! As soon as we uploaded the 360 videos to Amazon we saw a HUGE spike in sales with those items. It took less than one week for us to see the increase in sales on our site as well. I would definitely say it paid for itself within the first month.
Austin headshot 1
Austin Donohue: That's wonderful to hear! Even if there wasn’t an increase in conversion, would you still want Hoot on your site?
Screen shot 2016 08 19 at 11.54.09 am
John Dow: Absolutely. The photos that were returned were stunning! I also feel that Hoot is giving our customers the best possible idea of what to expect from the products from all angles. On top of that, we've seen increased site traffic overall.
Austin headshot 1
Austin Donohue: How was the process of getting the imaging up on your site and working with Hoot in general?
Screen shot 2016 08 19 at 11.54.09 am
John Dow: Hoot did a fantastic job setting up the dashboard. It was as simple as “copy and paste” the pre-written code onto the back end of our product page on Shopify. They also have awesome customer support, fantastic communication. Great product package.
Austin headshot 1
Austin Donohue: What has retailer/reseller response been like?
Screen shot 2016 08 19 at 11.54.09 am
John Dow: Feedback from dealers has been great. It allowed them to show customers the interactive 360-degree view of a helmet they didn’t stock before making a special order.
Austin headshot 1
Austin Donohue: One last question: Do you plan to use Hoot's imaging for more products in the future?
Screen shot 2016 08 19 at 11.54.09 am
John Dow: We’re currently working on an all new project and without a doubt will work with Hoot to have the awesomeness they provide on the new website! 10 out of 10.